TL;DR
Salzburg's ski regions have achieved unprecedented tourism success with over 7.34 million overnight stays from November 2024 to January 2025. January 2025 set a new all-time record with nearly four million overnight stays, surpassing the previous high from 2020.
Salzburg Ski Regions Celebrate Record-Breaking Tourism in January 2025
Salzburg's winter tourism has reached unprecedented heights according to preliminary figures from the state statistics office. Businesses recorded more than 7.34 million overnight stays from November 2024 to January 2025, with January 2025 setting a new all-time record of nearly four million overnight stays.
"This is a top figure and exceeds the previous record in 2020 by around 13,200 overnight stays," highlights Christine Nagl from the state statistics office. The preliminary district figures for January show the remarkable distribution across Salzburg's ski regions:
- Pinzgau: 1,835,275 overnight stays (46.3 percent)
- Pongau: 1,482,256 overnight stays (37.4 percent)
- Lungau: 279,869 overnight stays (7.0 percent)
- City of Salzburg: 184,369 overnight stays (4.6 percent)
- Tennengau: 98,788 overnight stays (2.5 percent)
- Flachgau: 87,719 overnight stays (2.2 percent)













